The Multiple Rinse Philosophy

Living and working in large cities can play havoc with your skin. Modern high rise buildings with sealed windows and a controlled temperature of about 70°F (which millions of us work in), probably have a humidity level of 50%, dry enough to suck the moisture out of our skin very efficiently. The key is water.

Using warm water on the skin thoroughly cleanses, gently exfoliates and hydrates the face. Your skin is like a plum; if it lacks water, it becomes dehydrated and turns into a wrinkled prune. But soak that prune in warm water overnight and it plumps up again.

Simple? - yes, but it works.

It is never too early to start on this routine, but it is also never too late. Skin has great powers of regeneration and responds well to this multiple rinse routine.

If the skin is to function as nature intended, you need to consistently replace the water you lose on a daily basis.

1. Two identical prunes before immersion in water.	2. After just 48 hours, the prune in water has become dramatically more plump (hydrated) and softened by water absorption.